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If you are like most women in business, you are looking for new strategies to stimulate growth. Whether solutions to better communicate or how to best manage employees, here are 5 Proven Strategies to Accelerate Business Growth:
An extremely effective strategy for expanding your business is by forming an alliance with non-competitive companies. This gives you an instant marketing presence in front of potential clients. Do you know other companies to whom you share mutual customers with? You should be running, not walking to find who they are and how you can team up and benefit from each other.
For instance, say you are a broker… idea partnerships would include Realtors, mortgage lenders, title companies, appraisers, insurance agents and home builders. The key to this is to learn as much as you can about each partner’s business so that you can promote it as you would your own. This new strategic alliance will enable each of you to grow more rapidly as you have a sales team working on your behalf. It makes so much sense to work smarter and not harder!
To find businesses that complement yours, jot down every linked product or service that you don’t offer but that is related to what you do.
Here are 3 D’s for a Sound Collaboration:
Your employees are the lifeline of your business. Treat them well! Promote a healthy and professional culture so that they share your company’s mission, vision, goals and metrics. In addition, challenge and hold each employee accountable to achieve outstanding results. This requires serious dedication and commitment on your part, but well worth it.
Here are 5 ways to invest in your employees:
By providing security for your employees, you’ll have a dedicated and loyal team. This can lead to long-term success of your company.
Many of us know the value of networking. As women, it is important to support each other. A great way to do so is by joining and participating in women networks. There is nothing like socializing with like-minded professionals! Networking is one of the most powerful and cost effective marketing tools and lead generation for small businesses.
There are many advantages to joining networks that are targeted and designed by and for women.
For instance, you can:
Many women are choosing to adapt sustainable and Eco-friendly business practices. Managing a green business is environmentally smart and good for your business's bottom line as it allows you to conserve resources and cut down on waste… thus, saving you money!
Here are 5 Go Green Tips:
These are small and simple ways to go green - but can yield big results!
The purpose of Pay It Forward is merely taking the focus off of oneself and finding a way to render an act of kindness that will positively impact another life. With success comes a responsibility to help or support other women. For example, since 2004, I've spent countless hours as a volunteer SCOREcounselor and personally mentor aspiring entrepreneurs.
Here are 3 ways to pay it forward:
In conclusion, due to challenging times, it is important to learn to think outside of the box for innovative ways to grow your business. Once you find strategies that work, the outcome can result in an abundance of customers and increased revenue.
WANT TO USE THIS ARTICLE IN YOUR E-ZINE OR WEB SITE? You can, as long as you include this complete blurb with it: Sylvia Browder is a small business consultant, trainer and author. She is founder of National Association Women on the Rise, a virtual community for aspiring and established women entrepreneurs. She has served as a Project Director of a non-profit women’s organization for the last six years and an online volunteer SCORE counselor since 2004. For FREE weekly articles go to Sylvia Browder’s Blog for Women Entrepreneurs, www.sylviabrowder.com.
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